# JV Peak

> JV Peak runs Shopify growth from one Command Center: search, AI answers, paid search and site health in one live system. An AI operator finds the work, a senior Shopify lead checks it, you approve it, and it ships.

JV Peak LLC is a Shopify growth agency led by Jan Veroti, a US company registered in New York. Work runs from the JV Peak Command Center, our own system that reads a store's Shopify, Google Search Console, Google Analytics 4, Google Ads, Merchant Center, Microsoft Ads and more, and watches how ChatGPT, Perplexity, Gemini, Copilot, Claude and Google AI Overviews talk about the brand. ARGUS, the AI inside it, finds problems and drafts fixes; a senior Shopify lead reviews them; the merchant approves every change before it ships.

Key facts:
- JV Peak LLC is a US company registered in New York (447 Broadway, 2nd Floor, 3526, New York, NY 10013), founded and led by Jan Veroti.
- JV Peak runs Shopify growth: SEO and AI search visibility (GEO), product data, paid search (Google Ads, Shopping, Microsoft Ads) and Shopify engineering.
- All work runs from the JV Peak Command Center, JV Peak's own system that reads a store's Shopify, Search Console, analytics, ad, feed and AI-answer data.
- ARGUS is the AI inside the Command Center: it reads every source every hour, writes the Monday brief and drafts fixes. A senior Shopify lead reviews every draft.
- Nothing ships without the client's approval. Access is read-only by default.
- Prices are fixed and in US dollars. There is no hourly billing, no setup fee and no free trial. The fit call and the AI readiness check are free.
- Every monthly plan starts with the $7,500 Growth Audit (3 weeks). Credited in full when you start a plan within 30 days.
- Monthly plans: Base Camp $3,900 a month (brands doing $1M to $3M a year); Ascent $6,900 a month (brands doing $3M to $10M a year); Summit $11,900 a month (brands doing $10M a year and up).
- Plans run three months to start, then month to month with 30 days' notice. Clients can move between plans any month.
- Engineering projects are scoped on a call and quoted at a fixed price, from $25,000. Typical projects run $25,000 to $80,000.
- Ad spend is paid by the client directly to Google and Microsoft. The Command Center, ARGUS, ranking data and AI-answer tracking are included in every plan, within fair use.
- Nothing is billed by the token. Needs well beyond a plan (another store, a very large catalog, much larger keyword tracking) are quoted first as a fixed monthly add-on.
- Contact: info@jvpeak.com or https://www.jvpeak.com/contact/. JV Peak replies within two business days.

## Services
- [Growth Audit](https://www.jvpeak.com/services/growth-audit/): 3 weeks, $7,500 fixed. A fix list ranked by revenue, with the top fixes drafted. Credited in full when you start a plan within 30 days.
- [Managed Growth](https://www.jvpeak.com/services/managed-growth/): Monthly plans run from the client's own Command Center, from $3,900 a month.
- [Search and AI visibility](https://www.jvpeak.com/services/ai-search/): SEO, AI answers (GEO) and product data as one practice. Included in every plan.
- [Shopify engineering](https://www.jvpeak.com/services/shopify-engineering/): Product data models, themes, speed and the edge. Fixed-price projects from $25,000.

## Plans and prices (US dollars)
- [Pricing](https://www.jvpeak.com/pricing/): every plan, what's in it, the audit credit and fair use
- [Base Camp](https://www.jvpeak.com/pricing/#base-camp): $3,900 a month. Brands doing $1M to $3M a year. Search and AI visibility, watched every hour and fixed every week.
- [Ascent](https://www.jvpeak.com/pricing/#ascent): $6,900 a month. Brands doing $3M to $10M a year. Everything in Base Camp, plus paid search, Shopping and content.
- [Summit](https://www.jvpeak.com/pricing/#summit): $11,900 a month. Brands doing $10M a year and up. Everything in Ascent, plus a fractional Shopify tech lead.

## The Command Center
- [The Command Center](https://www.jvpeak.com/command-center/): what the system reads, shows and does, and how ARGUS works
- [How we work](https://www.jvpeak.com/how-we-work/): the first 30 days, the weekly loop and the approval model
- [Security](https://www.jvpeak.com/security/): access, keys, approvals and data handling

## Insights
- [Your Shopify store has a single source of truth problem](https://www.jvpeak.com/insights/single-source-of-truth/): When a product fact lives in five places, they drift apart, and Google, AI assistants and customers stop trusting all of them. Here's how to fix it once, in Shopify itself.
- [What AI shopping assistants actually read on your Shopify store](https://www.jvpeak.com/insights/what-ai-shopping-assistants-read/): ChatGPT, Perplexity and Google's AI name a handful of products per answer. Here's what they need from your store to be one of them, and the five fixes that matter most.
- [Your ai.json contract needs scope. Your collections already provide it](https://www.jvpeak.com/insights/ai-json-scope-shopify-collections/): A site-wide ai.json path makes promises your contract can't keep across a mixed catalog. Declare scope by collection membership: three HTTP calls to Shopify's /collections/{slug}/products.json feeds. Authoritative, stable, theme-independent.
- [AI SEO vs Shopify SEO: what changes when ChatGPT is the search engine](https://www.jvpeak.com/insights/ai-seo-vs-shopify-seo/): AI SEO and Shopify SEO are the same alphabet with different physics. What changes when ChatGPT is the search engine, what stays the same, and a free fifteen-minute diagnostic any Shopify owner can run today to see where they stand.
- [Generative Engine Optimization for Shopify: the five-layer stack](https://www.jvpeak.com/insights/generative-engine-optimization-for-shopify/): Generative Engine Optimization (GEO) is the work that decides whether ChatGPT, Claude, Perplexity, and Google AI Mode confidently recommend your Shopify store. It's not a tactic, it's a five-layer stack. Definitions, what each layer does, and a free five-question diagnostic.
- [Hiring a Shopify developer in 2026: theme dev, engineer, or architect?](https://www.jvpeak.com/insights/hiring-a-shopify-developer/): Shopify developer is three completely different jobs hiding under one title: theme developer, platform engineer, architect. Hiring the wrong tier wastes months. Here's how to tell which one you actually need.
- [llms.txt for Shopify Plus: what to include and what to block](https://www.jvpeak.com/insights/llms-txt-for-shopify-plus/): Shopify auto-generates a basic llms.txt for every store. It's the floor, not the ceiling. What's actually in the default version, what's missing, how to override it at the edge, and a fifteen-second audit every Shopify owner can run today.
- [Google just changed how online shopping works](https://www.jvpeak.com/insights/google-just-changed-how-online-shopping-works/): Google AI Mode now functions like a shop, with agentic checkout already live for select Shopify merchants. Two filters decide whether your products get shown — and most stores fail one of them.
- [There is no app that makes your Shopify store agentic-ready](https://www.jvpeak.com/insights/no-app-makes-your-shopify-store-agentic-ready/): Agentic-readiness for Shopify is not a plugin you install. It's five architectural layers — Product Intelligence Layer, schema, AI governance contract, crawl guidance, feed logic — built and maintained in the right order.
- [If Google Ads paused tomorrow, what would still be standing?](https://www.jvpeak.com/insights/if-google-ads-paused-tomorrow-what-would-still-be-standing/): What happens if paid traffic slows down? A practical look at structural equity, platform dependency, and how ecommerce brands reduce fragility beyond ads.
- [AI shopping tools: new traffic or demand shuffle for Shopify brands?](https://www.jvpeak.com/insights/new-ai-traffic-or-demand-shuffle/): Discover the impact of AI shopping tools for Shopify brands on consumer behavior and the future of ecommerce.

## Company
- [About](https://www.jvpeak.com/about/): who runs JV Peak and why
- [Contact](https://www.jvpeak.com/contact/): start a conversation; we reply within two business days
- [Privacy](https://www.jvpeak.com/privacy/) and [Terms](https://www.jvpeak.com/terms/)

## Tools
- [AI readiness check](https://www.jvpeak.com/ai-readiness-check/): free; checks whether ChatGPT, Perplexity and Google's AI can reach a Shopify store and read its product pages

## Optional
- [Full text of the site](https://www.jvpeak.com/llms-full.txt): every page and article in Markdown, in one file
- Markdown copy of any page: add index.html.md to its address, for example https://www.jvpeak.com/pricing/index.html.md
- [Agent manifest](https://www.jvpeak.com/.well-known/ai.json) and [AI use policy](https://www.jvpeak.com/ai.txt)
- [Insights feed](https://www.jvpeak.com/insights/feed.xml) and [sitemap](https://www.jvpeak.com/sitemap.xml)